APPLICATION ISOMA 's unique formula can be applied in a sheer manner for a thin veil of color or it may be used to provide medium to extra coverage for those individuals or areas that require it. Depending upon the results desired, ISOMA Cosmetic foundations may be applied with a dry or moist sponge applicator. However, in order to achieve a sheer veil of color, a slightly moistened sponge may be used to apply the foundation. A dry sponge is used to create a light to moderate coverage, or if need be, extra coverage for areas or individuals that may need it. Generally speaking, a modest amount of color is all that is needed, in order to create a natural appearing and attractive skin-tone. The foundation color should be used as a skin balancer and enhancer.
A new firm type professional sponge wedge with a sharp edge should be the preferred applicator for applying the foundation (natural sea sponges, various shaped and soft density foam sponges do not work as well). Firm wedge shaped sponges permit the makeup artist to apply the foundation with one surface and to blend or remove excess foundation with another surface area of the sponge. The smallest area of the sponge wedge is perfect for getting close to the area under the eyebrows and eyelashes: the curves of the inner corners of the eyes; the nose and the creases of the nostrils. The large end section of the sponge provides a firm gripping area to hold onto the sponge applicator.
For a professional appearance and to help prevent impurities (from the faces of various individuals), from contaminating the foundation, one should use a one inch wide stainless steel spatula, to remove a small amount of the product from the container. The spatula should then be used as a surface area for the sponge to absorb the foundation, when it is lightly dabbed upon the foundation coated spatula. Once the sponge has a light amount of foundation on it, gently tap it on a clean area of the spatula a few times to remove any excess foundation.
Afterwards, proceed to apply the foundation with the sponge to the large areas of the face first (forehead, cheeks, the upper and lower jaw line areas). Then proceed to blend the foundation color into the smaller areas of the face (upper eyelids, inner corners of the eyes, under the eyes, the nose and areas around it), then lightly feather the foundation into the hairline areas. Finally, add a little color to the upper neck region and blend it well. Use only a minimum amount of translucent face powder to set the makeup and to eliminate any shine. Afterwards, proceed with your makeup application in the usual manner.
MAINTENANCE Maintaining your cosmetic foundations is very important to their shelf life, appearance and their ability to continue to provide you with the best application and enhancement of the skin. Always keep your foundations (or any cream products), dry and in a cool environment. Avoid direct sunlight, hot outdoor climates or heated areas such as: a hot room, next to or near heating systems, direct sunlight or a hot automobile interior/trunk. If you must work outdoors or areas where it is very hot, try to keep your foundations in a shaded and cooled place (such as an air conditioned makeup trailer), or keep them in a portable container (such as a small ice chest for a six pack of soda), that has ice or cold cooling bags in it to keep the storage space cool. Make sure that your foundations do not get wet from any melting ice.
Keep them dry by storing them in a sealed plastic bag that is of good quality.
Also, do not permit your foundations to be turned upside down or be placed on their sides or in a sideway standing up position. Always stack your foundations on a level area and store them one on top of the other. Remember, very hot foundations will not only melt and run like any cream product, but the heat will also change the chemical composition of the cosmetic formulation and prevent it from effectively working properly. So keep your foundations and all cream products in a cool environment. Finally, keeping your foundations in a dry cooled environment will maintain their shelf life, attractive appearance and their proper application and enhancement abilities. Hot areas will shorten their shelf life, make them look unattractive and decrease their ability to be applied properly and enhance the skin.